Email marketing is a vibrant and powerful way to connect with people. Over 80% of businesses use email marketing to acquire and retain customers. As other digital marketing strategies have evolved, a question that keeps coming up is: “is email marketing still important?” In short, yes. Creating a strong email marketing strategy helps you reach…
Digital marketing is a valuable asset to your business’s growth and helps you establish an authoritative online presence. 89 percent of marketers say methods, like search engine optimization (SEO), are successful. Additionally, methods like pay-per-click (PPC) advertising increase brand awareness by as much as 80 percent. So, why is digital marketing important? By investing in…
The pandemic has changed how businesses view e-commerce. Many commercial ventures have moved online in a bid to serve customers who cannot get to their stores. If done right, e-commerce can enhance your market reach, increase your sales volumes, and shorten your delivery cycles. Here is a quick guide to getting started with e-Commerce. Determine…