A man and two women working on the computer together

Cutting Through the Noise – Optimizing Content

If you’ve been following the Proof Digital blog, you understand how important creating good content can be. Good content is the key to many (perhaps most) online marketing strategies. Good content helps you build trust and goodwill with the people who consume that content. Whether you create articles, blogs, white papers, videos, photos, or infographics,…

ACOMpay Bought By American Express

Digital Marketing Success Story: Client Platform Acquired by American Express

Digital Marketing Success Story: Client Platform Acquired by American Express How data-driven digital marketing leads to higher product visibility, better company profits and big time success. How big of a role can digital marketing efforts play in the success of a business? Big enough to help get a company’s product acquired by American Express, that’s…

key to nonprofit marketing finger on keyboard with nonprofit organization spelled on key

Nonprofit Marketing and the Power of Web Development

At Proof Digital, we’ve partnered with nonprofit organizations, and they are truly special institutions in our communities that require the development of special marketing strategies. They are often pillars of hope and change for the individuals, groups and communities they serve. Every nonprofit needs to be able to effectively market their mission in order to…

The Ultimate Guide to SEO Audits for 2021

Digital marketer’s SEO audit checklist and action items for staying ahead of the curve, meeting website and business goals. If you’re a digital marketer or website administrator, you know SEO is always changing and adapting to Google’s next algorithm update. It’s important to stay ahead of the curve and continuously create up-to-date marketing strategies. One…

Marketing and branding are essential to businesses

Branding vs. Marketing: Two Sides of the Same Coin

Marketing and branding are terms that are sometimes used interchangeably when building a business. Nevertheless, differentiating between these two tactics can help you achieve specific goals through focused strategies. With Proof Digital, we offer various services that enhance your marketing and emphasize your brand, leading to the ultimate goals of increasing your business’ sales and…