How the proposed changes in Internet regulation will impact you and your business. Is it the end to net neutrality? It’s up for a vote by the FCC in December. I don’t know about you, but there are so many policy issues of urgent status dominating the news every single day, my head is spinning.…Details
If you’re not making the most of online reviews, your business is most likely suffering. Here’s what you can do. Online reviews are important for business, whether you like them or not. In fact, research shows that 84% of consumers trust online reviews just as much as personal recommendations. On the other hand, if you…Details
As positive as social media can be for businesses, it also allows customers to say anything at anytime about your company, and for anyone to see. This can not only do damage to your company image, it can send owners and employees into emotional tailspins. Our advice is to avoid getting caught up in social…Details
Vampires and zombies and ghosts, oh my! Are you looking for just the right font to spice up your Halloween party invitations? Need a little touch of horror in your corporate newsletter or flyers? We’ve found eight creepy-cool fonts inspired by Halloween icons that’ll add the perfect touch to your seasonal projects. And the best…Details
Did you know that 269 billion emails are sent out every day? Which means that your customers are sorting through dozens, hundreds or even thousands of individual emails every 24 hours. How can you possibly compete for – let alone actually get – their attention?
It’s not an easy task, but here’s one of the secrets: start with a great headline or title.
Whether it’s an email campaign, blog or homepage, the title you use can determine if get noticed, and whether your content will fail or succeed.Details
Expertise, a company that strives to bring you the experts in any line of work, has ranked Proof Digital within the top 11 Digital Marketing Agencies in Indianapolis. Out of 196 contendants reviewed, Proof Digital made its way to the top. The categories used to rank the companies include: reputation, credibility, experience, availability, and professionalism—…Details
Nowadays when applying for jobs you don’t only have to worry about choosing the right interview outfit, you also have to make sure your Facebook, Twitter, LinkedIn, etc. are employer approved. No longer is selling yourself in person enough, now you also have to deal with selling yourself online. With so much noise online, it…Details
Save millions of dollars in market testing in just one afternoon. Several years back, I worked for an organization called the Indiana Venture Center (2004-2009). Our mission was to help high growth companies get off the ground. We would put together marketing strategies, financial projections, investor pitches, competitive intelligence reports and business plans for these…Details
Around the holidays, I was working in my home office. This is a place I work on my goals, strategies, and passions. My office has white boards painted on almost every wall with language to get me motivated and the neverending to-do lists. It is a place I come for positive energy and motivation. And…Details