Just like the changing styles on any fashion runway, online marketing tactics and trends constantly change, evolve … or get left behind. It’s easy to feel like you’re out of style, or two steps behind the current marketing strategies. Don’t worry, we’re here to help with this years top trends to improve your online marketing…
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Is your website mobile friendly? If not, you have until April 21st to make it that way. And what if you don’t? You will risk losing all the hard work you put into increasing your website traffic. In less than a month, Google will be releasing a mobile friendly update to its algorithm that will…
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Do you ever watch action-packed spy movies and think, “I could totally do that.” Or maybe you order your Martinis “shaken – not stirred,” just like James Bond – the ultimate in fictional spy characters. Personally, I’d love the chance to use cool spy gadgets, find the bad guys and bring them to justice. But…
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This might sound crazy, but before search engines existed, people actually had to look things up. Like in books and catalogs, and at the library, no less. Today, we have limitless resources and information at our fingertips, thanks to search engines. Google is not only a company name, but a common verb in our everyday…
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Believe it or not, social media serves a bigger purpose than just sharing your latest selfie with the world: it can also drastically increase your marketing efforts. With platforms like Twitter, Linkedin and FaceBook, you can build relationships with existing customers while attracting new business. In addition, there is no better way to directly interact…
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As much as good search engine optimization (SEO) can help your website, bad SEO can actually damage it. When it comes to your site’s SEO, don’t get caught up in old trends. Find out what not to do, before it is too late! Take a look at our Top 6 mistakes that lead to bad…
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Does the word content ring in your head like an overplayed song on the radio? If you are utilizing online marketing as part of your business strategy, then it should be! Content matters, and there is no better way to capitalize on it than through a blog. Developing powerful posts on your website will create…
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How can your company stand out in the digital market when millions of new posts, blogs and notices are distributed every single day? With that kind of competition, you’re going to need a little something extra to catch a potential customer’s eye, and we have just the solution. By incorporating infographics – a visual representation…
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Ever feel like keeping up with the latest marketing trends is similar to chasing a tornado? Trying to track what’s hot (and what’s not) can leave you feeling dizzy and downright disoriented. We understand. That’s why we suggest that instead of attempting to filter through every single news item and website that has anything to…
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As Google continues to update their algorithms, the rules change for local SEO. Goodbye to the days when you could manipulate search engines to get a good ranking, and hello to the days where quality content is the utmost importance. The good news is that you don’t have to be an SEO expert to generate…
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