The Ultimate Guide to SEO Audits for 2021

Digital marketer’s SEO audit checklist and action items for staying ahead of the curve, meeting website and business goals. If you’re a digital marketer or website administrator, you know SEO is always changing and adapting to Google’s next algorithm update. It’s important to stay ahead of the curve and continuously create up-to-date marketing strategies. One…

How To Create an Effective SEO Strategy for 2021

It’s probably an understatement to say that 2020 was the year of the internet, with many businesses abruptly pivoting their marketing strategies to emphasize their online presence. With the new year fast approaching and online marketing efforts looking more robust than ever, it’s important for companies who want to remain competitive to have an effective…

Different elements that increase SEO

The Importance of Search Engine Marketing to Your Online Presence

Search engine marketing, SEM, is the lifeline of any digital platform. It includes search engine optimization, SEO, and search engine advertising (SEA). As competition for online supremacy grows, your SEM efforts will determine your fate. Before starting the marketing campaign, first, understand what this is. What is Search Engine Optimization (SEO)? Search engine optimization is…

guide to yoast seo

A Beginners Guide to Yoast SEO

SEO tips and insights to help your site rank higher on Google. By: Anna Barnett If your business uses WordPress, then listen closely. If you don’t, then maybe we’ll convince you to start. We want to share the ins-and-outs of our favorite Search Engine Optimization (SEO) plugin, Yoast. It’s not just ours, but everyone elses…